Tag Archives: video production

YouTube video tips

If you checked out some YouTube video ideas and want to take the plunge, there are several things you can do to ensure that your video is a cut above everyone else’s. With the exception of speaking well, none of these recommendations are parti
Posted in Production | Also tagged , | Leave a comment

The “new normal” in TV commercial production

“New normal” is the new hot term in the business vernacular, and the world of TV commercial production is no exception. A producer I know recently gave me an inkling of what this “new normal” might look like. She told me tha
Posted in Business | Also tagged , , , , | Leave a comment

Clients to avoid like the plague

When you want to buy something, you have a very clear idea of how much you want to spend on it. You can buy a car for $1000, $50,000 or $500,000 — these options are all legitimate, but they are not equivalent. You are not indifferent to the o
Posted in Business | Also tagged | Leave a comment